
Madrid, March 7, 2011 -- We are much proud to announce that Kevin Roberts, Editorial Director, SportBusiness Group, will be Keynote Speaker at The 19th EASM Conference next September in Madrid with his talk: “SPORT, BUSINESS AND OUR FAST-CHANGING WORLD”, a real headline that hits the nail of the Conference’s main topics.
Kevin Roberts is the Editorial Director of SportBusiness International which he helped launch in 1996. Since then he has overseen the development of the monthly magazine as well as Sportbusiness.com, the world’s leading on-line source of information about the business of sport, and a specialist customer publishing service.
Kevin was previously a director of Plus Public Relations Ltd in the UK and cut his teeth in the business of sport in the early 1990s. As deputy director for communications at CPMA group, he was involved in projects including the 1991 Rugby World Cup, and the World Student Games. He has written for a variety of UK and international publications and is a media spokesman on a variety of sports media and marketing issues.
He has chaired and spoken at numerous international conferences including the International Olympic Committee’s Conference on Sport and New Media, the General Association of International Sports Federation’s, SportAccord, the FT Sports Marketing Conference, Marketing Magazine Sports Marketing Conference, the Australian Leaders in Sport Conference and various editions of Sportel in Monaco and Miami. Kevin combines his role with SportBusiness Group with wide-ranging communications consultancy within sport.
SportBusiness Group has established its reputation as the 'leading voice' for the international sport business community, supplying a host of informational products and services to help the sports sector make better informed business decisions. “Information, Insight and Analysis for the Global Sports Sector” is the motto for its leading magazine: Sport Business International. The magazine is requisite reading for senior executives and each month delivers essential information, analysis and insight into the fast-developing global sports sector.
“SportBusiness is the clearest example of a magazine and services pack perfectly designed to meet the increasingly sophisticated demand from the sport sector business community. We are happy to have them as partners, and, even more so, knowing that Kevin Roberts, a splendid speaker, will be participating at the Conference”, said Gerardo Bielons, Organiser of this year’s EASM Conference
Conference Organiser: GB Consulting - Pedro Teixeira 10 2º Oficina 7 - 28020 Madrid - Spain
Phone: +34 91 556 38 06 / Fax: +34 91 555 32 90 / Email: info2011@eventsgb.com / Web: www.eventsgb.com